Elite Mobile: Vodafone, DSG, Carphone Warehouse, Phones4u
How Terra Advisors entered the target customer
Relationships was already in place
Initial feedback from the target customer
They liked the qwerky product concept but struggled with Bluetooth.
What Terra Advisors did to close the deal
We convinced them that Bluetooth products would create value for the product synergy in this product and this allowed us to conclude the sale.
Time to deal closure