After analyzing the options and the product I contacted various persons via email and phone from different departments cold and existing contacts at o2 to finally reach out to the right person who was in charge of this kind of projects / software implementations.
Initial feedback from the target customer
Was positive but contained some hurdles to pass like needs, ROI, legal and privacy restrictions as also technical questions.
What Terra Advisors did to close the deal
Setting up meetings with different people from different departments as also involving the budget holder in later meetings to be aware and able to sign the budget. We also helped in creating a business case and being the interface between the technical account manager and the customer. Later it was important to organize the tech, legal, testing and operational teams to progress and finalize this project.